Project Name: Sales Performance Dashboard
1. Situation (Background)
"In my previous role, the sales team lacked a clear and real-time view of performance metrics across regions and products. They relied on static Excel reports which were time-consuming and lacked interactivity."
2. Task (Objective)
"I was tasked with creating an interactive Power BI dashboard to track key sales KPIs like revenue, profit, sales growth, and regional performance — to help management make quicker, data-driven decisions."
3. Action (What you did)
Connected to data sources like Excel files and SQL Server databases.
Cleaned and transformed data using Power Query.
Created relationships between tables in the data model.
Built DAX measures like Total Sales, YoY Growth, and Profit Margin.
Designed interactive visuals like bar charts, slicers, and drill-through pages.
Implemented row-level security so regional managers could see only their data.
4. Result (Impact)
"The dashboard reduced reporting time by 70% and gave the leadership team real-time access to performance insights. It also improved sales strategy alignment across regions, which helped boost quarterly sales by 15%."
Bonus Tips:
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Use clear, non-technical language unless the interviewer is technical.
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Be ready to share a few key visuals you created (even screenshots if allowed).
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Know how to answer follow-up questions like:
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"What DAX formulas did you use?"
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"How did you handle data refresh?"
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"Did you publish to Power BI Service and configure scheduled refresh?"
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